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The importance of having a Business Coach

By October 25, 2016 One Comment

When you own a Business, it is difficult to have an objective point of view, especially when you face difficult situations. Thinking and acting differently may be easier said than done at times. Feeling a bit lost? Hesitating on the direction you should be taking? Having difficulties identifying your company goals?

If your limiting beliefs prevent you from taking decisions, then asking the help of a Business Coach might be a very good idea for you and your business. Every athlete and every top performer uses a coach to bring out their best. Why don’t you?

What is a Business Coach?

A Business coach is an experienced professional who helps entrepreneurs to start or grow their business. While most of their work still focuses on developing the business owner or entrepreneur as a person, the primary goal of the coaching is usually to achieve a positive and significant revenue increase for the business and/or a reduction in costs. Because this type of work generates a clear financial return on investment, business coaches tend to charge more than personal ones.

How can a Business Coach help?

Define your Goals

A business coach challenges your thinking. Indeed, the main role of the coach is to help you to define your goals. What do you really want from the business? What are your company objectives? The work of the coach will be to help you think differently than what you are thinking right now.

Provide Guidance

A coach helps you to find your direction. They offer complete guidance on how to get from where you are to where you want to be. By utilising powerful and reaching questions, a coach will help you to develop and apply a new perspective when you are stuck in a particular situation.

Set-up Actions

Once you have defined the specific results you want to get, the coach will help you to achieve your goals step by step. By agreeing what reasonable actions should be taken by you after each session, when you wake up each morning ready for the day, you will know exactly which high-leverage tasks you need to work on.

Stop Procrastinating! Become Committed

Have you ever said to yourself: “I will do it tomorrow first thing”, and then the next day you are hesitating about this decision and finally decide to postpone it to another day, and another one, etc. Yes, it is so easy to break the promises we make to ourselves.  A coach serves as an accountability partner who challenges you to make sure that you believe in and are committed to the actions you have decided to take.

You don’t know what you don’t know!

This is where your business coach really earns his money. When going out on your own there are so many things that you know you don’t know which they can help with but more important to you than this is all the things that you don’t know that you don’t know.

Working closely with your coach will identify some of the things that you hadn’t even thought of that could make a difference to whether you are successful or not.


Whilst a Business Coach may seem expensive on the face of things, when starting out, it could be more expensive to go into business without one if you do not make your company a success!

For an initial period of time to get you started and then for just a few hours per month you can get access to some of the best brains in the business.

Taking on a coach, rather than a business partner – see previous article “Do I need a business partner?” – could be the difference between success and failure for your recruitment business start-up.

With many options to choose from make sure that you get the best advice in your industry by contacting Recruitment in a Box on 0203 4173101.

One Comment

  • Scott says:

    I like that you point out that one of the benefits of having a coach is that they are able to provide you with guidance and direction when you get stuck. I think that a lot of people tend to have a moment where they feel stalled and don’t know what to do next. I am graduating from college in the spring and don’t know what I’d like to do as a career. Perhaps I’ll have to think about hiring a career coach to help guide me.

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